Seed Heritage seeks to provide an unparalleled shopping experience and brand aesthetic, comprising of beautifully designed apparel, accessories and footwear for woman, teen, child and baby. Established in 2000, Seed Heritage began as a childrenswear boutique with a single shopfront in Armadale, Victoria. From day one, their focus has been on beautiful, unique designs and products made from natural fibres and fabrics. Their range expanded to include a baby collection, followed by women’s apparel and later a range for teens. Since then, they’ve launched Collection, a women’s capsule range of sophisticated, luxe, trend-led styles, and Seed Party!, a fun, sparkly range for girls aged 1 to 10. Seed Heritage seeks to connect with customers by offering a one-of-a-kind and compelling retail experience. Their approach is simple: They believe in great design, high-quality products and exceptional customer service. Their stores are designed to capture the rich history of their brand while reflecting their signature pared-back style. Seed Heritage stores are comprised of ‘pods’ key product sections inspired by their brand name creating a considered, engaging space that both adults and children can enjoy.
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